Channel management table summary
Using channels to help you sell your products is an efficient and effective way to increase your sales. Commerce Assistant can flexibly manage your channels, such as affiliates and partners.
Affiliates | Partners |
---|---|
Advertise your products online | Sell products in a store |
Earn commission when ad is clicked and sale occurs | Buy your products at a discount and possibly resell them at full price |
Do not communicate with customers | Communicate with customers |
Do not manage customer billing | Manage customer billing |
Partners
A partner is another business that buys your products in a business-to-business (B2B) model. Partners purchase your products at a discount and then sell them to customers. Partners communicate directly with customers.
Partner Portal setup
The Partner portal is a Cleverbridge-hosted, web-based tool used by your partners to:
Partner/Affiliate groups
You can categorize partners and affiliates by setting up groups that can be used for reporting and analysis in Commerce Assistant and in Business Intelligence tool. You later assign a group to approved partners/affiliates when you accept them into your program.