When a customer
An individual or business purchasing your product or service by placing an order through Cleverbridge. The customer is the end user of this product, as they are not allowed to resell the purchased products or services.
A customer is unique per client. If a customer purchases products or services from two different clients, there are 2 separate records of said customer. has a coupon code and would like to use it together with a price rule discount, then the price can be lower than intended. This can be the case when you use a discount for a specific market such as Brazil and you also gave a coupon code to a Brazilian customer. You may sell your product to a lower price than intended due to the combination of the setup discount for Brazil and the coupon code.
Example for combining a fixed price (discountmatchrule) using the Applicable Price Configurator (APC) and a fixed price via a coupon code:
| APC Discount | Coupon Discount | |
|---|---|---|
| Original Price | 100 EUR | |
| Discount Pricing Method | Fixed Price: 50 EUR | Fixed Price: 45 EUR |
| Price Difference
(from the original price) |
50 EUR | 55 EUR |
| New Discounted Price
(both discounts combined) |
45 EUR (coupon discount overrides the APC discount) |
|
The calculation in the cart is: new discounted price = original price (100 EUR) minus the coupon discount (55 EUR) = 45 EUR
If both discounts were applied (50 EUR + 55 EUR), the discounted price would be lower than zero.
Note
To avoid zero or unintended lower pricing, a new price rule was introduced (URL parameter pricerule=none) to deactivate the APC discount for a customer.
Allow Customers to Use Combined Discounts
A use case example for combined discounts can be a permanent discount for a specific region, such as the Brazilian market (APC discount), and an occasional discount, such as Black Week (coupon codes).
If you allow your customers to combine APC discounts with coupons, leave the Can't be combined with other discounts option blank when creating the coupon discount.
The final combined discount in the cart depends on the discount pricing methods applied in the APC and in the coupon discount. These methods are applied separately for the price configuration discount (like the Brazilian example) and the coupon discount (like the Black Week discount).
The following tables show the calculation done in the cart based on the combination of discount pricing methods. For more information about the discount limits and price settings, see Set Up Discount for Promotion under Add a Promotion.
Absolute APC Discount and Absolute Coupon Discount
In the following example both the APC discount and the coupon code discount are an absolute discount. This example is also relevant for a combination of an APC set as a fixed price and a coupon discount set as an absolute discount.
| APC Discount | Coupon Discount | |
|---|---|---|
| Original Price | 100 EUR | |
| Discount Pricing Method | Absolute Discount: 25 EUR or Fixed Price: 75 EUR |
Absolute Discount: 10 EUR |
| Price Difference
(from the original price) |
25 EUR | 10 EUR |
| New Discounted Price (both discounts combined) |
65 EUR | |
The calculation in the cart is: new discounted price = 100 EUR – 25 EUR – 10 EUR = 65 EUR
The product costs 65 EUR after applying both APC discount and the coupon code.
If you set the coupon discount as a fixed price, it will override the APC discount. In this example, it means the final price will be 90 EUR.
Absolute APC Discount and Percentage Coupon Discount
In the following example the APC discount is either an absolute discount or a fixed price, and the coupon code discount is a percentage discount.
| APC Discount | Coupon Discount | |
|---|---|---|
| Original Price | 100 EUR | |
| Discount Pricing Method | Absolute Discount: 25 EUR or Fixed Price: 75 EUR |
Percentage Discount: 10% |
| Price Difference
(from the original price) |
25 EUR | 10 EUR |
| New Discounted Price
(both discounts combined) |
67.50 EUR | |
The calculation in the cart is: new discounted price = (100 EUR – 25 EUR) – 10% = 75 EUR – 10% = 67.50 EUR
Percentage APC Discount and Absolute Coupon Discount
In the following example the APC discount is a percentage discount and the coupon code discount is an absolute discount.
| APC Discount | Coupon Discount | |
|---|---|---|
| Original Price | 100 EUR | |
| Discount Pricing Method | Percentage Discount: 25% | Absolute Discount: 10 EUR |
| Price Difference
(from the original price) |
25 EUR | 10 EUR |
| New Discounted Price
(both discounts combined) |
65 EUR | |
The calculation in the cart is: new discounted price = (100 EUR – 25%) – 10 EUR = 75 EUR – 10 EUR = 65 EUR
If you set the coupon discount as a fixed price, it will override the APC discount. In this example, it means the final price will be 90 EUR.
Percentage APC Discount and Percentage Coupon Discount
In the following example both the APC discount and the coupon code discount are a percentage discount.
| APC Discount | Coupon Discount | |
|---|---|---|
| Original Price | 100 EUR | |
| Discount Pricing Method | Percentage Discount: 25% | Percentage Discount: 10% |
| Price Difference
(from the original price) |
25 EUR | 10 EUR |
| New Discounted Price
(both discounts combined) |
67.50 EUR | |
The calculation in the cart is: new discounted price = (100 EUR – 25%) – 10% = 75 EUR – 10% = 67.50 EUR