Onboarding path

To create the right setup from the start, Cleverbridge first learns about your company, products or services, customer experience, and target markets. You then prepare and submit the information required for KYC and broader due-diligence review.

1. Initial conversation

We start by learning about your goals, products, commercial model, and growth plans. Together, we explore where Cleverbridge can create the most value and what the right setup could look like for your business.

This early alignment helps us identify any important requirements and gives both sides confidence in the path forward.

2. Prepare your application

Complete, accurate, and current information helps reduce delays during review. The table below outlines what we may need, why it matters, and which supporting documents or evidence may be requested.

Information type	Why we need it	Documents or evidence
Company information	Helps us understand how your business is structured, where it operates, and which contractual and operational setup is appropriate.	Company-register extract Incorporation or constitutional documents Proof of registered or operating address
Ownership and representation	Helps us identify who owns and controls the company and verify who is authorized to act on its behalf. Providing this information early can reduce follow-up questions.	Ownership structure chart Identification documents Proof of authority to represent the company
Products and commercial model	Helps us understand what you sell, who it is for, and how your business generates revenue so we can assess the proposed setup accurately.	Product or service descriptions Product portfolio information Billing model summary Intended sales model Demo or test access, where applicable
Target customers and markets	Helps us assess the requirements associated with your customer groups and intended sales countries and prepare for international growth.	Intended sales-country list Target customer information Expected sales model and volumes, where requested Customer eligibility requirements
Licenses and restrictions	Helps us identify regulatory, geographic, age, export-control, or other requirements early and determine the most appropriate setup.	Licenses Certifications Regulatory approvals Information about geographic, age, or export-control restrictions
Physical components and delivery	Helps us understand any shipment, customs, recycling, or operational obligations connected with the offering.	Shipping information Fulfillment details Customs documentation Recycling or environmental-compliance information
Financial or credit information	May help us assess the proposed commercial setup and establish appropriate operational arrangements.	Financial statements Credit-related records Expected sales volumes, where requested

note

Before submitting, confirm that company names and addresses match official records, all relevant owners and representatives are included, ownership percentages are accurate, links work, intended markets are complete, restrictions are disclosed, and requested documents have not expired.

3. Prepare your website and customer journey

As part of the review, Cleverbridge may assess the products or services you plan to sell and the customer experience around them. A clear and transparent journey helps us understand your business, identify the right setup, and create a strong foundation for customer trust and long-term growth.

Journey component	Why it matters	What to prepare
Product pages	Clear product information helps customers understand exactly what they are buying and allows us to assess how the offering should be presented, delivered, and supported.	A clear description of the product or service Information about who the product is intended for Details of what the customer receives after purchase Technical, system, or eligibility requirements Information about whether the product is digital, physical, or includes a physical component Any limits relating to use, availability, geography, age, or customer type
Pricing and billing	Transparent pricing and billing terms help customers make informed decisions and allow us to design the right setup for your commercial model.	The full price shown before purchase Currency and tax information, where displayed Whether the purchase is one-time or recurring Subscription length and renewal frequency Trial terms and introductory pricing Upgrade, add-on, or bundle information Cancellation and refund terms
Checkout experience	A clear and reliable checkout experience helps reduce customer uncertainty and gives us insight into how the purchase flow should be configured and supported.	Product and checkout URLs Screenshots of the checkout flow, where relevant Test credentials or demo access if the flow is not public Information about account creation or login requirements Details of any customer verification steps
Fulfillment and product access	Understanding how customers receive and access their purchase helps us support a smooth transition from payment to fulfillment.	Activation or license-delivery details Download or product-access instructions Account provisioning information Physical fulfillment or shipping details, where applicable Expected fulfillment timelines
Post-purchase communication	Clear post-purchase communication reassures customers, explains what happens next, and can reduce avoidable support requests.	Order-confirmation emails Payment receipts Activation or access instructions Renewal notifications Cancellation or refund confirmations
Customer support	Accessible support gives customers confidence and helps ensure that questions and issues can be handled quickly and consistently.	Customer-support contact information Support hours and available channels Help center or knowledge-base links Escalation or complaint-handling information
Customer policies	Clear policies set customer expectations and support a transparent, compliant purchase experience.	Refund policy Cancellation policy Terms of service or end-user terms Privacy notice Required legal or regulatory notices
Restrictions and special requirements	Early visibility into restrictions helps us identify the right setup, assess additional requirements, and avoid surprises later in the process.	Regulated goods or services Age restrictions Export-control or country restrictions Physical shipment, customs, or recycling obligations Software that may be flagged by security tools Product categories that payment providers or card networks may treat as higher risk

note

Some products, markets, or sales methods may require additional information, supporting evidence, specific conditions, or a more tailored setup. Whatever the complexity, we will work with you to understand the possibilities, navigate the requirements, and find the strongest path forward for your business.

4. KYC and due-diligence review

Before Cleverbridge can establish a business relationship with your company, we must review and verify information about the business, its owners and representatives, and the products or services it plans to sell.

This process is commonly known as Know Your Customer, or KYC, and forms part of broader client due diligence.

Why we conduct the review

KYC and due diligence help us verify the businesses we work with, meet our legal and partner obligations, and create a secure and reliable commerce environment for clients and customers.

What the review may include

Depending on the application, we may review:

• company identity and corporate status;
• ownership, control, and representative authority;
• sanctions, politically exposed person, and relevant public-information checks;
• products, customer experience, and intended markets;
• payment, fraud, credit, tax, legal, and reputational considerations;
• compatibility with technical, operational, and payment-provider requirements.

We may validate submitted information against corporate records and other reliable sources. The exact requirements depend on the contracting entity, company structure, location, business model, products, and intended markets.

Protecting sensitive information

Submit personal, corporate, or financial documents only through the channel specified by your Cleverbridge contact. Do not send sensitive information through unapproved channels.

5. Follow-up questions

A follow-up request does not necessarily indicate a problem. We may simply need to clarify differences between your application and supporting documents, better understand a complex ownership structure, verify a representative’s authority, or obtain a clearer or more recent document. We may also ask for more detail about your products, customer journey, pricing, subscriptions, renewals, cancellations, refunds, licenses, restrictions, or intended markets. In some cases, we may request test access or additional evidence so we can assess the proposed setup accurately and determine whether any specific conditions are needed.

How to respond

Clear and complete responses help us review your application efficiently and keep the process moving. When we contact you with follow-up questions, please address each point, provide any requested documents or evidence, and explain anything that may not be immediately clear.

If information is unavailable, let us know why and, where possible, suggest an alternative. Please also make sure that documents are current, legible, and consistent with the information already provided.

Use the secure submission channel specified by your Cleverbridge contact, and tell us promptly if anything changes while your application is under review, such as your ownership structure, products, markets, billing model, or launch plans.

6. Possible outcomes

Once the review is complete, we will let you know the outcome and explain what happens next. The decision reflects the company, products, markets, and proposed setup reviewed as part of your application.

Outcome	What it means	What happens next
Approved	Your proposed relationship with Cleverbridge can move forward based on the scope reviewed.	We proceed to contracting, implementation, testing, and launch preparation.
Approved with conditions	Your application is approved for a defined scope, subject to specific requirements or limitations.	We will explain the applicable conditions, which may relate to products, markets, sales methods, volumes, fulfillment, or other elements of the proposed setup.
More information required	We need additional clarification or evidence before we can complete the review.	Your Cleverbridge contact will outline what is needed. The review will continue once the outstanding information has been provided.
Not approved	We are unable to support the proposed company, product portfolio, markets, or setup.	Your Cleverbridge contact will confirm the decision and, where appropriate, clarify whether a materially different setup could be considered in the future.

Submitting an application or taking part in preliminary commercial or technical discussions does not guarantee approval. However, every opportunity is considered carefully, and we will work with you to understand your business, explore the available options, and identify the strongest possible path forward.

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