Links
Cleverbridge links let you direct your customers and partners straight to the right step of the purchase or self-service journey. Use them on your website, in emails, or in campaigns to preselect products, apply promotions, and keep the experience consistent.
- Faster paths to purchase, with carts prefilled for the exact product, quantity, and offer.
- Built-in localization, so language and currency match the customer’s context.
- Promotion control, including coupons and campaign parameters you can turn on and off.
- Reliable tracking, with UTM and internal IDs for accurate attribution.
- A/B testing readiness, by swapping parameters or using a single Display URL in MVT.
- Governed access, with optional protections or expirations for sensitive customer-data pages.
- Stable, shareable URLs, easy to place in webpages, emails, and support replies.
Learn more about available link types and specifics of their usage and generation.
Link types
Cleverbridge provides several link types designed to cater to specific business needs, enabling you to optimize your checkout processes, protect sensitive information, and create tailored purchasing experiences for your customers.
Link destinations
The following link destination are supported in Cleverbridge.
Link generation tools
3 items
Supported browsers
To deliver a reliable, polished experience, we support a curated set of browsers. This list is based on real customer behavior and is reviewed regularly. Opening a generated URL in an older, unsupported browser can limit the experience and result in errors.
Expiring links
Expiring links are time-limited URLs for pages that display customer or order information (for example, invoices, renewals, and subscription actions). By expiring automatically, they reduce the risk of exposing personally identifiable information (PII) or payment details if a link is forwarded or intercepted.