Analytics and tracking integrations
Connect Cleverbridge checkout events and data with analytics, advertising, attribution, and marketing tools.
Use the Google-specific guides to configure Google Tag Manager or Google Analytics. Use Custom and third-party tracking for general tracking-code implementation and for managing existing third-party tracking setups.
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Use Google Tag Manager
The Cleverbridge Google Tag Manager (GTM) integration is the recommended way to manage tracking on your checkout pages.
Use Google Analytics
The Cleverbridge Google Analytics integration is the recommended way to measure and analyze behavior on your checkout pages.
Custom and third-party tracking
Explore the guides and reference information available for Custom and third-party tracking.