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Grow your business with Cleverbridge

Cleverbridge combines a merchant-of-record model, a flexible ecommerce platform, and expert services to help software and SaaS companies sell globally, improve conversion, retain customers, and simplify commerce operations.

Use this page to explore how Cleverbridge can help you grow revenue, expand globally, improve conversion, retain customers, and reduce operational complexity.

Sell globally with a merchant of record​

Expanding into new markets creates payment, tax, invoicing, compliance, and operational requirements. As your merchant of record (MoR), Cleverbridge takes responsibility for key parts of the transaction so your teams can focus on product and growth.

As your MoR, Cleverbridge:

  • Processes customer payments and appears on the buyer's statement.
  • Registers for, calculates, files, and remits applicable taxes.
  • Issues compliant invoices and receipts.
  • Handles refunds, chargebacks, and payment disputes.
  • Supports regional payment, security, and compliance requirements.
  • Helps you enter new markets without building local commerce operations for each country.

Cleverbridge also supports requirements such as Strong Customer Authentication (SCA), Payment Card Industry Data Security Standard (PCI DSS), and regional invoicing rules.

Increase conversion with targeted incentives​

Relevant incentives can help customers choose the right product, complete a purchase, and expand their relationship with your business.

Use Cleverbridge pricing and promotional capabilities to:

  • Run time-sensitive campaigns, exclusive offers, and personalized discounts.
  • Encourage larger purchases with volume-based discounts.
  • Offer bundles and cross-sells that introduce complementary products.
  • Generate coupon codes for specific campaigns or audiences.
  • Recommend relevant products, plans, or add-ons.
  • Create loyalty programs that reward repeat purchases.
  • Adapt promotions by region, customer segment, product, or campaign.

Plesk achieved a 47% uplift in new billings and 18.6% annual recurring revenue growth after structured testing and checkout optimization.

Improve the checkout experience​

A clear, localized checkout helps customers complete their purchase with confidence.

With Cleverbridge, you can:

  • Localize language, currency, address formats, taxes, and legal notices.
  • Offer global and regional payment methods.
  • Present clear totals before the customer confirms the order.
  • Choose a full-page, pop-up, embedded, or in-app storefront.
  • Adapt checkout experiences to the customer's region, audience, or campaign.
  • Use payment orchestration to improve authorization rates.
  • Run A/B and multivariate tests without long engineering cycles.
  • Reduce repeated data entry by prefilling known customer information.

Cyncly increased payment authorization rates in India from 47% to 88% after implementing Cleverbridge checkout.

Automate retention and customer engagement​

Customer relationships become harder to manage as your subscription business grows. Automation helps you communicate consistently, recover revenue, and give customers relevant options throughout the subscription lifecycle.

Use Cleverbridge to:

  • Automate subscription renewals and recurring billing.
  • Retry failed payments and prompt customers to update payment details.
  • Send customer communications based on purchases, renewals, cancellations, and other lifecycle events.
  • Offer plan changes, discounts, or alternative terms during cancellation.
  • Segment customers and create targeted lifecycle journeys.
  • Support upgrades, cross-sells, and add-ons.
  • Provide subscription self-service.
  • Re-engage customers with targeted reactivation offers.

Parallels achieved an 11% increase in customer lifetime value during the first year of its subscription transition, increased its renewal rate by 5%, and reduced its manual review rate from 45% to 1.5%.

Make decisions with commerce data​

Growing a recurring-revenue business requires visibility into payments, subscriptions, customers, retention, and revenue.

Cleverbridge reporting, analytics, and integrations help your teams:

  • Monitor key performance indicators with standard and custom dashboards.
  • Analyze payment, subscription, customer, and revenue performance.
  • Identify trends, anomalies, and areas of customer drop-off.
  • Compare performance across markets, products, and customer segments.
  • Export commerce data through APIs, Snowflake, or file delivery.
  • Connect commerce data with analytics, marketing, finance, and operational systems.
  • Build forecasts and benchmarks using unified data.

Reduce risk and operational complexity​

Selling globally requires businesses to manage changing tax, invoicing, payment, data-protection, and security requirements.

Cleverbridge helps you:

  • Calculate and manage VAT, GST, sales tax, and exemptions.
  • Generate compliant invoices, receipts, and financial documents.
  • Apply regional payment and invoicing requirements.
  • Support sanctions screening and other compliance controls.
  • Protect customer and transaction data.
  • Use role-based access and account monitoring.
  • Prepare audit-ready reports and documentation.
  • Expand into new markets without building separate local compliance operations.

Cleverbridge supports established standards and requirements, including GDPR, PCI DSS, ISO 27001, and ISAE 3402.

Shure delivered more than 340,000 software downloads across 231 markets after establishing a global digital business with Cleverbridge.

Choose where to start​

Start with the area that has the greatest impact on your organization:


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