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Quotes for new and existing orders

A quote is a document issued by a business to prospective customers—typically other businesses, educational institutions, or government agencies—before a purchase is finalized. It outlines the pricing and key terms of a potential sale and is commonly used during price negotiations. Quotes help streamline procurement and approval processes, support internal budgeting, and serve as a professional touch-point that can strengthen trust and encourage purchase decisions.

Subject to the account settings, quotes can be requested by customers and initiated by managers for the customer's approval.

Quote Types

Quotes serve different purposes depending on where the customer is in their subscription or purchasing journey. The following types of quotes are available:

  • Initial Order Quotes: Issued to support first-time purchases, especially for enterprise buyers like corporations, educational institutions, or government agencies. These quotes outline pricing and product details and are often used for internal budgeting and procurement approvals. Initial Order Quotes can be created by managers from our web admin tool or requested by customers as a part of the checkout flow.

  • Renewal Quotes: Used to extend an active subscription or service agreement. Renewal quotes reflect the current subscription setup and are typically required by customers with formal approval processes before a contract term ends. Learn more about Renewal Quotes in the Use quotes for renewals article.

  • Upgrade Quotes: Enable midterm adjustments to active subscriptions. They allow customers to move to higher-tier plans, modify quantities, or apply new pricing structures—scheduled for a future date, with changes activated only upon confirmation. Learn more in the Use quotes for upgrades article.

Quote process flows

Quotes typically follow a standardized sequence from creation to fulfillment. While the specific steps may vary slightly depending on the quote type, the core lifecycle generally includes the following stages:

  • Quote creation: A quote is either generated by a manager or initiated by the customer through a self-service request.

    note

    Upgrades can also be requested outside the platform—for example, during a call or an in-person meeting—and created by a manager using the API.

  • Receipt of the quote: The customer receives the quote—either via a direct link, email, or through the UI (the checkout page or subscription management portal).

  • Quote decision: The customer reviews the quote and chooses to either accept or reject it.

    • If accepted, the process continues with invoicing and fulfillment.
    • If rejected, the flow ends or restarts with revised terms as needed.
    note

    For Upgrade Quotes, invoicing and fulfillment do not begin immediately upon acceptance. Instead, the changes take effect on the scheduled upgrade date.

Quote Lifecycle

Standard quote fulfillment process

Below is a more detailed diagram of a typical quote fulfilment process that outlines how quotes are requested, processed, and finalized based on customer interaction and payment method.

This diagram is based on an Initial Order Quote, but the process is similar for other quote types.

Key points:

  • Customers can request quotes via a form or by contacting Customer Service.
  • Quotes can be created proactively by managers.
  • Orders are only placed once the customer confirms the quote and selects a payment method.
  • Invoices or proforma documents are issued depending on requirements.
note

Validity time periods mentioned in the diagram can be configured subject to your business needs.

Quote Process and Proforma

Quote-to-PO process

Some organizations—especially in B2B settings—require quotes to be converted into formal Purchase Orders (POs). The Quote-to-PO process supports such use cases by enabling offline approvals, purchase order conversion, and extended payment collection timelines.

This diagram is based on an Initial Order Quote, but the process is similar for other quote types.

Key points:

  • Once a quote is sent, customers can place an order using an offline payment method.
  • The quote is converted into a purchase order, pending official approval.
  • The process supports complex internal reviews, staged deliveries, and payment follow-ups.
  • Notifications and reminders ensure that order fulfillment or cancellation is handled according to policy.

Quote-to-PO Process

These flows ensure transparency and adaptability across different business workflows—whether it's a direct self-service request or a procurement-based PO cycle.

Learn more

Initial Order Quotes make a part of the checkout process, you can learn more about them in the Create quotes for initial orders article in the Checkout URLs section.

note

In the Checkout URLs section, you can also learn about other URL types that can be generated and used to that help streamline checkout, safeguard sensitive information, and deliver personalized purchasing experiences for your customers.


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